“We’re dealing with engines of manipulation and suasion that have studied us with greater care than you would wish to imagine, in order to obtain certain ends not necessarily friendly to you, this is what I meant when I said culture is not your friend. Culture is out to screw you in some way. You know, it wants to sell you something or it wants to have you react in a certain way.”
You must have seen photos of protesters being doused with colored-water cannons by the police. Using water canon is understood as it’s an easy non-hazardous way to disperse mob, but why would police spray protesters with purple and pink water? Simple: to identify and arrest them later.